Playseat® Trophy Logitech G Edition
A partnership that celebrates Playseat and the G brand as centerpieces of sim racing setups.
The seat takes design cues from the Logitech G Pro Wheel & Pedals so the system all together looks cohesive. A nod to racing gear, the dark gray frame with subtle black graphics and cyan functional elements strikes the right balance between a premium product in the home and a bold statement piece.
-
Product Manager, Brand Manager, Design Lead, Product Graphics Designer, CMF Designer, External Partner
-
Four Design Sprints with CMF and Product Graphics working in tandem over the course of 16 weeks. Product announcement was made on September 21, 2022 at LogiPlay 2022 in conjunction with the Logitech G PRO Wheel & Pedals announcement. The Logitech G edition of the Trophy became available for purchase in December 2022.
Cross-functional Briefing & Kick-off
Sprint 1 - Research & Concept Development
Sprint 2 - Partner Design Intent
Sprint 3 - Design Refinement
Sprint 4 - Design Finalization
-
Partner Asset Request Document
Partner Assets
Product Specifications & Manufacturing Constraints
Partnership Design Brief
Research & Inspiration Moodboards
Material Samples
Design Review Decks
Final Product Specifications
-
Logitech was not the manufacturer, so there was a slower turn-around time when it came to understanding manufacturing capabilities & reviewing samples. I communicated our Design needs early on and developed a Partner Asset Request Document that enabled us to have a successful partnership with minimal setbacks
A truly global project, we had team members & key decision makers located across Europe, Asia, & both coasts of the US. I was able to balance out our design review times and shared detailed notes & next steps that the entire project team had access to
